February 2017 has been quite an adventurous month for Virtual Reality. Many suspect that Virtual reality will really take off this year – which is probably why there has been a mix of positive and negative news throughout the month.
The issue behind Facebook’s current virtual reality ambitions is the software – it’s owned by another company. Video game publisher ZeniMax Media Inc was the company behind the court order – they’re also the ones who own the code used in Oculus and they asked a Dallas federal judge to bar Oculus from using or distributing the code. Zuckerberg’s comments were stating that “the idea that Oculus products are based on someone else’s technology is just wrong.”
In order to bring more accessibility to Oculus, Facebook dropped the price of Oculus Rift (now $499 instead of $599) along with the price of the Oculus Touch system (now $99 from $199).
Oculus has not yet disclosed sales of their premium headsets, but Sony’s Playstation VR sales surprised the company with the sales steadily increasing every year. “You literally have people lining up outside stores when they know stock is being replenished.”
Google is on board with virtual reality – the browser now supports VR films, games and more. Other browsers are suspected to update to support virtual reality soon.
In 2015 Apple has somewhat disclosed it has employees working on augmented reality. On February 8th, 2016, AppleInsider hinted that iOS will support the mixed reality space within the next two years and there are at least 141 Apple employees with a background in AR.
Tim Cook, the CEO of Apple, commented in February 2017 that AR is a huge market that could improve the lives of many. And on January 31st 2017, Apple was granted two patents for a mobil AR system. It seems like Apple is definitely on board with the VR industry!